Every so often, I feel obligated to turn ‘curmudgeon’ on you guys. More often than not, it is usually brought on by the Brewers’ Association . While I love what these guys do for the most part, some of their marketing/press releases throw me for a loop: that press release, the declaration of beer independence, and this video.
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Craft Beer: what image do we want?
While you should know Pete Brown from his books, especially what is arguably the best beer book of the year, Hops and Glory, he began his career in marketing and worked on several high-profile ad campaigns for well-known beer brands. On Wednesday in the UK’s Daily Mail, Pete had an interesting article giving his perspective
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Pete Brown On Beer Marketing
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Sam is a master list builder who at times goes haywire, but most of the he is on track.
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How Sam Built a Gigantic E-mail List
I think we’re starting to wind down this conference. Either there weren’t as many great presentations or all the twitterers have gone home already
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The best 8 Tweets from #il2009 (or at least my favorite) #library
“I’m not going to temper my opinions.” – Shaler’s Mom No, that’s not an actual quote from my mother — I’ll explain how it involves her in a second.
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“I’m not going to temper my opinions”
Good news and bad news: Fischer Amber is one of the more common beers to come out of France and likely one you’ll find easily (if you find any French beers). However, it’s brewed by Brasserie Fischer which is also an enterprise of Heineken France, essentially one of the big macrobrewers of the country (they
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French Beer Week: Fischer Tradition Amber
Whether you have a musical bone in your body or not, being your own teacher on how to play the bass guitar is not impossible since a lot of musicians are self-trained. It is a challenge that requires patience and determination. To help out, here are the reminders before learning to produce music with this stringed instrument.But will you be learning the proper techniques, the proper fingering
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Online Bass Guitar Lessons: You Decide When It’s Time To Move On
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BigWorld in new deal
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Boon Rawd Appoints Pelican Brands As Exclusive U.S. Brand Manager for Singha Beer
